Solutions
Advertising & Media Analysis
Movie Trailer Analysis
The power of movie trailers to create curiosity, excitement, surprise, and anticipation in viewers is analyzed.
Techniques Used
EEGFacial Analysis
Benefits for You
- Identifies the strongest scenes of the trailer
- Shows weak openings or unnecessary extensions
- Increases viewer anticipation
The trailer is the first sale of the movie. Trailers that don't create curiosity in the first minute can render large promotion budgets ineffective.